We Make Brands

From startups working with little more than a concept to enterprise brands needing to remake their image, Hydro works with businesses of all shapes and sizes to create clear, strategically-driven brand platforms and identities.

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Our Solution

Hydro Brand Toolkit

Through a highly collaborative process, our Brand Toolkit delivers brands the strategy, positioning and identity needed to reach the right audience with the right message at the right time.

Working with input from brand stakeholders, Hydro will vet, reimagine, and codify the brand beliefs, tenets, values, mission, vision, audience, pillars, why, voice, personality, and tone.

Hydro will then create a look, feel, voice, identity system and style guide that serve as visual articulations of the brand; what it stands for, values, and believes in.

 

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BRAND & COMPETITIVE AUDIT

Know Before You Go

Hydro will gather and analyze existing client assets, including existing audience and industry research, review and audit current brand positioning, and provide a summary of competitive positioning and marketing.

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BRAND WORKSHOP

ALIGN YOUR STARS

Hydro will lead workshop(s) with brand stakeholders, either in-person or remote to discuss, debate, and reach consensus on the foundations of a brand platform.

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About Headshot Example About Headshot Example
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BRAND PLATFORM

DEFINE THE FUNDAMENTALS

Using the findings from the brand workshop, Hydro will create a brand platform that clearly articulates the who, what, when, where, why and how of your brand.

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BRAND BIBLE

READ IT AND BELIEVE IT.

Hydro will illustrate and visualize the fundamental elements of the brand to complement and reinforce the desired feeling, tone, personality, and takeaway. Hydro will also provide clear usage
requirements and rules of engagement for any partners, wholesalers/distributors, and co -branding efforts.

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MESSAGING FRAMEWORK

RIGHT MESSAGE. RIGHT PERSON. RIGHT TIME.

Hydro will use the findings from the workshops to inform the development of a messaging framework development that will support all brand communication moving forward. This messaging framework will define audience, ideals, aims, reasons for being, and benefits for each. All messages will consider the bigger picture of the brand and the specific aims of each product or service offering and will be arranged hierarchically to convey messaging priorities and communication goals.

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PEOPLE LIKE WORKING WITH US

Trusted By The Best

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team working on laptops
team working on laptops
team working on laptops

Lean On The Experts

You don’t have to do it alone. Our team of experts is waiting to help you.

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